FOR IMMEDIATE RELEASE

For Immediate Release

Contact: Adam Grinold

(802) 797-4625

ZooHoo’s Eatery Celebrates Grand Opening of Low Cost Mobile Food Burger Franchise

Quality Fresh Burgers, Wraps, Hand-Cut French Fries & Ice Cream served from Mobile Food Trailer 

WILMINGTON, VT  July 28, 2010–Governor James Douglas cut the ceremonial ribbon marking the grand opening of ZooHoo’s Eatery, a mobile food franchise.

Governor Douglas described the Grinold’s and their idea as “having tremendous potential with connecting to local farmers and food providers through the Vermont Fresh Network," Douglas said. "Their creativity could make them the next Ben and Jerry’s."

The low cost restaurant franchise features quality hand-patted Vermont grass-fed burgers, fresh vegetable wraps, hand-cut French fries, and quality soft serve ice cream.  Previous to the grand opening of ZooHoo’s, Governor Douglas had presented to Adam & Karen Grinold, the Brattleboro Development Corporation’s 2009 first place business plan award in recognition of their outstanding concept for a mobile hamburger franchise.   http://www.brattleborodevelopment.com/news/press-releases/bdcc-announces-business-plan-f.html

 Bruce Gardner with Brattleboro Development Credit Corporation

At the grand opening of ZooHoo’s, the Grinolds were honored further by the appearance of celebrity BBQ chef, Myron Mixon.   

 The BBQ concession trailer and mobile food industry has exploded in the last few years.  Mr. Mixon’s outstanding talent and presence in the industry have directly contributed to the dramatic growth and popularity of mobile food concession sales available currently in the United States.   According to the Next Idea restaurant consultants, http://www.thenextidea.net/ the branded mobile food business is the number one growing trend in 2010 within the food industry.

Similar to the fast growing mobile food industry, the gourmet burger industry is also on the rise and is recognized by leading restaurant consultants as the place to be in the quick-service restaurant industry. http://detnews.com/article/20100720/BIZ/7200334/Sales-sizzling-for--better-burgers-

 ZooHoo’s grass-fed burgers, wraps, and sub sandwiches are all restaurant quality without the wait or cost.  ZooHoo’s Eatery has positioned itself to capitalize on both the mobile food nature of its’ concept as well as being a leading operator in the quality gourmet burger quick-service restaurant industry.  As a low cost franchise, ZooHoo’s will attract potential operators who have  wanted to get into the restaurant franchise industry but could not afford the often typical quarter of a million dollars initial investment required to do so.

Contact: Adam Grinold 802 797 4625